Marketing Specialist
Berkeley, CA, United States
About OUTFRONT
We are one of North America's most innovative media companies. We leverage the power of creative excellence, unbeatable locations and smart audience data to change the game for advertisers. Our purpose as a company is to help people, places and businesses grow stronger. To do this, we make meaningful connections between brands and people when they are outside of their homes through one of the largest and most diverse sets of out-of-home assets including billboards, transit and mobile displays across the U.S. and Canada. We connect diverse audiences across over 150 markets and conduct our business considering all our stakeholders, from clients and employees, to the communities where we operate. We are committed to creating a diverse and inclusive work environment that promotes the growth of our people. Come join our industry-leading team!
What We Offer
OUTFRONT offers a comprehensive benefits program including:
Medical, Dental, Vision (including same and opposite-sex domestic partners)
HSA and FSA plans, Family Benefits, Pet Benefits
401(k) Plan with an Employer Match
Paid Time Off, Commuter Benefits, Educational Assistance
Robust Diversity, Equity and Inclusion program including 7 Employee Resource Groups (ERGs)
Your Role
Work directly with the Senior Regional Marketing Director and Sales Management, supporting marketing efforts. The ideal candidate is a self-starter, great communicator, multi-tasker, and quick to adapt in a fast-paced environment. The scope of work includes, but is not limited to, the development, amplification, and maintenance of sales tools and marketing initiatives. This position will work across various departments including marketing, research, sales, social, and creative.
Your Responsibilities
Upkeep of local marketing collateral on internal server, website, and intranet.
Fulfill all national marketing requests, i.e., newsletter stories, media kits, etc.
Create and maintain local materials.
Develop customized collateral for specific clients and targets.
Ideate, research, and design proactive materials
Collaborate with Sales Teams and Managers on local, regional and national projects, presentations, proposals and other sales/marketing collateral.
Assist in writing & developing market content for outfront.com and OUTFRONT's social channels
Become research expert within the market.
Learn, work with, and understand marketing research as it can best be used on sales collateral, competitive research requests, customized presentations, etc.
Ability to analyze and pull insights from data sets
Attend and present updates at local weekly sales meetings, marketing meetings, etc.
Respond in timely manner to Account Executive's questions, sales needs, and handle all incoming requests appropriately and accurately
Collaborate with the regional marketing team on various projects, including all project phases from brainstorming, creation, delivery, and follow up
Be responsive and complete projects as needed and as directed by the Senior Regional Marketing Director and/or Sales Management
Prioritize current marketing needs on a daily, weekly, and long-term basis, communicating those goals daily to Senior Regional Marketing Director, revising as needed.
Your Qualifications
3+ years professional experience. Advertising agency/marketing experience highly preferred.
Bachelor's Degree
Strong market(s) knowledge
Experience utilizing Adobe Creative Suite including InDesign & Photoshop and Microsoft Office including PowerPoint
Must be able to work in fast-paced environment: meet strict deadlines & handle multiple ongoing projects concurrently
Must be able to work in a team setting and independently, many times taking initiative/lead on projects and requests
Must be able to take initiative, introduce new ideas with an emphasis on 'forward thinking' and sales generation
Desire to learn marketing/advertising and how our business fits into 'The Big Picture'
Strong eye for design/visual aesthetics
Stellar writing, organizational, and time management skills
Passionate - no job too small mentality
Professional advertising/marketing experience a plus
The salary range for this role is $75,000-$85,000 per year. Compensation is determined during our interview process by assessing a candidate's experience and skills relative to internal peers and market benchmarks evaluated for the scope and responsibilities of the position. Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the California Salary Transparency Law.
To all Recruitment Agencies: OUTFRONT Media LLC does not accept agency and unsolicited resumes. Please do not forward resumes to our OUTFRONT Media employees or any other company location. OUTFRONT Media is not responsible for any fees related to unsolicited resumes.
OUTFRONT Media Is An Equal Opportunity Employer
All applicants shall receive equal consideration without regard to race, color, religion, gender, marital status, gender identity or expression, sexual orientation, national origin, age, veteran status or disability. Please refer to the
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