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MyWoosah
Roswell, GA, United States
MyWoosah is a one-stop-shop outsourced parenting, caregiving, and wellness platform that leverages technology to match families with highly qualified care and wellness providers. As a trusted partner of families, employers, and communities, we provide innovative solutions that empower today's workforce to achieve their personal and professional goa
Job Source: MyWoosahTingue Brown
Atlanta, GA, United States
Job Title: Marketing Director Location: Onsite (Atlanta) or Remote Reports To : Tingue President The position requires big picture thinking and initiative to quickly identify problems and generate innovative solutions that accomplish critical organizational objectives. A sense of urgency and competitive drive, the willingness to take risks, make
Job Source: Tingue BrownConfidential
Atlanta, GA, United States
Director of Marketing About the Company Well-established provider of lighting products Industry Consumer Electronics Type Privately Held About the Role The Director of Marketing will be responsible for formulating and implementing robust marketing strategies as well as spearheading the organization's brand strategy. Travel Percent Less than 10% F
Job Source: ConfidentialCorDx
Atlanta, GA, United States
CorDx, a leader in the biotechnology industry, is seeking an experienced and strategic Marketing Director to join our growing team. As a Marketing Director at CorDx, you will be responsible for developing and implementing innovative marketing strategies to drive brand awareness, increase market share, and generate revenue. You will lead a team of m
Job Source: CorDxthryvlgbt
Atlanta, GA, United States
The Director of Marketing will be responsible for developing and executing marketing strategies to drive business growth and increase brand awareness. The ideal candidate will have a strong background in marketing, with experience in both traditional and digital marketing channels. Responsibilities: Develop and execute marketing strategies to dri
Job Source: thryvlgbtFine Fettle
Decatur, GA, United States
You have a proven track record developing and executing successful marketing strategies, with hands-on experience in state-specific marketing, you possess a nuanced understanding of cannabis markets You have exceptional communication and interpersonal skills Your strong analytical and financial skills empower you to measure success effectively, man
Job Source: Fine FettleAtlanta Hawks
Atlanta, GA, United States
In order to be considered for this role, after clicking "apply now" above and being redirected, you must fully complete the application process on the follow-up screen. Who Are We A professional basketball team and state-of-the-art arena/entertainment venue that specializes in creating memorable experiences for each guest we interact with. Some of
Job Source: Atlanta HawksSerenity Healthcare
Sandy Springs, GA, United States
Brand Marketing Director Location: Sandy Springs, GA Welcome to Serenity Healthcare, where we are revolutionizing mental healthcare and transforming lives. As we continue our remarkable journey of growth, with a staggering 130+% year-over-year expansion for the past 5 years, we are on the lookout for an exceptional Director of Brand Marketing to j
Job Source: Serenity HealthcareAtlanta, GA, United States
Job Description: Marketing Director
Position Overview: As the Marketing Director for the Professional Football League, you will be responsible for developing and implementing strategic marketing initiatives to promote the League, engage fans, and drive revenue. This leadership role requires a strong understanding of the sports industry, marketing trends, and fan behavior. You will collaborate with internal teams, sponsors, and media partners to create compelling marketing campaigns that enhance the League's brand and attract a wide audience.
Key Responsibilities:
Strategic Marketing Planning:
Develop and execute the League's overall marketing strategy to increase brand awareness, fan engagement, and revenue generation.
Conduct market research to identify target audiences, consumer trends, and competitive positioning.
Collaborate with the executive team to align marketing initiatives with the League's overall business objectives.
Brand Management:
Develop and maintain the League's brand identity, ensuring consistency across all marketing materials and communication channels.
Oversee the creation of marketing assets, including logos, graphics, videos, and other promotional materials.
Monitor and protect the League's brand image, taking necessary actions to address any unauthorized use or infringement.
Digital and Social Media Marketing:
Develop and execute digital marketing campaigns to reach and engage fans across various online platforms.
Manage the League's social media channels, creating compelling content and fostering fan interaction.
Utilize data analytics to measure campaign effectiveness and make data-driven decisions to optimize marketing efforts.
Sponsorship Activation:
Collaborate with the sponsorship team to develop and execute marketing programs that maximize the value and visibility of sponsorships.
Ensure contractual obligations related to sponsorships are fulfilled in marketing activities.
Develop and maintain strong relationships with sponsors, providing regular updates on marketing initiatives and campaign performance.
Fan Engagement and Experiences:
Develop strategies and initiatives to enhance fan experiences and build strong connections with the League's fan base.
Oversee the planning and execution of fan engagement events, promotions, and contests.
Leverage fan data and insights to personalize marketing communications and tailor experiences to different fan segments.
Advertising and Media Relations:
Plan and execute advertising campaigns across various media channels, including TV, radio, print, and digital platforms.
Manage relationships with media partners, ensuring effective media planning and execution.
Develop and maintain media relations, serving as a spokesperson for the League when necessary.
Marketing Analytics and Reporting:
Establish key performance indicators (KPIs) and metrics to measure the success of marketing initiatives.
Analyze marketing data and generate reports to assess campaign performance and provide insights for future marketing strategies.
Make data-driven recommendations for optimization and improvement of marketing activities.
Qualifications:
Bachelor's degree in marketing, business administration, or a related field. Master's degree preferred.
Proven experience in marketing management, preferably in the sports industry or a similar entertainment field.
Strong knowledge of marketing principles, strategies, and best practices.
Excellent leadership and team management skills, with the ability to collaborate effectively with cross-functional teams.
Creative thinking and the ability to develop innovative marketing ideas.
Proficiency in digital marketing, social media management, and marketing automation platforms.
Strong analytical and problem-solving skills, with the ability to interpret data and derive actionable insights.
Excellent communication and presentation skills, with the ability to influence stakeholders.
Knowledge of the sports industry, particularly in football, and a passion for the game.
Join our organization as a Marketing Director and contribute to the success and growth of our Professional Football League. We offer a competitive compensation package and the opportunity to lead the League's marketing efforts in a dynamic and exciting sports environment.
Note: This job description is a general overview, and responsibilities may be subject to change based on the specific needs and requirements of the League.
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Marketing Director jobs in Atlanta, GA, United States
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