Vice President of Product Management, Analytics and End User Marketing

Seattle, WA, United States

Vice President of Product Management, Analytics and End User Marketing

Hey there! Its great to meet you. We are Ascenda.

We're all about making rewards feel less like a transaction and more like a treat. Nestled in the bustling cities of Singapore and Seattle, we're the folks behind the scenes, turning your loyalty program dreams into reality. Our mission? To bridge the gap between financial services brands, merchants, and their users worldwide, transforming the way they connect through our easy-to-use, turnkey rewards programs.

With Ascenda, setting up a world-class loyalty program is as easy as pie. We've designed our services to be plug-and-play, which means you can offer amazing rewards to your users without the headache of a complicated setup process. Our approach is all about delivering value and beauty, making sure that every interaction with your brand feels special. We pride ourselves on understanding what your users truly want, using smart AI insights to keep them coming back for more. Our roster of clients includes big names like American Express, Brex, HSBC, Virgin Money, Barclays, Capital One and we're excited to grow our family.

Back in 2014, Kyle, Sebastian, and Junyang started Ascenda with a simple idea: loyalty programs can and should be better. Fast forward to today, and we're a global team of 190, working from corners of the globe to make loyalty effortless.

Loyalty programs have come a long way, moving from the sidelines to play a starring role in how brands engage with their customers. But the journey hasn't been smooth for everyone, especially in financial services, where outdated tech and a lack of innovation have made truly engaging rewards programs a challenge to implement. That's where we come in. At Ascenda, we're breaking down these barriers, offering a fresh take on loyalty that's both comprehensive and easy to deploy, regardless of your size or tech expertise.

We believe that a great loyalty program is a game-changer for both financial institutions and their customers. That's why we've built the world's largest rewards currency (Points/miles) transfer network, partnering with over 50 global brands to bring a universe of redemption options to your doorstep. From travel bookings to crypto purchases, we're here to help you offer rewards that resonate.

As we look to the future, we're excited to keep pushing the boundaries of what loyalty programs can be. Our goal is to make our platform even more flexible and user-friendly, allowing our customers to tailor their rewards program just like you'd design your own website. Whether its large bank or a nimble fintech startup, we believe loyalty should be within everyone's reach.

With Ascenda, you're not just giving a service; you're becoming part of a revolution. A revolution toward simpler, more meaningful loyalty programs that celebrate each customer and their experiences. Whether your goal is to dazzle millions of customers or just brighten someone's day, we share the same feeling. Let's embark on this adventure together, creating loyalty programs that not only work wonders but truly amaze.

The Role

As Vice President of Product Management for Analytics and End User Marketing at Ascenda, your leadership will catalyze the transformation of data into dynamic, actionable insights that propel user, customer, and merchant engagement to unprecedented heights. This role transcends traditional boundaries, inviting a strategic visionary to pioneer the integration of analytics and marketing into a cohesive force that drives Ascenda's platform forward. Your expertise will craft an ecosystem where business intelligence and user engagement intersect seamlessly, fostering a data-driven culture that empowers merchants and customers alike. Through close collaboration with our engineering teams across continents, you'll bridge the gap between insights and action, ensuring Ascenda's offerings resonate on a global scale. Embarking on this journey requires a leader poised to innovate within the fintech space, leveraging a deep understanding of SaaS product dynamics and the nuances of the rewards ecosystem. Your mission will be to spearhead initiatives that not only enhance user engagement but also set new standards for personalized experiences across our platform, marking a pivotal shift towards an insights-driven approach in product management.

Your Impact

Visionary Leadership: Set an ambitious product vision that aligns with Ascenda's strategic goals, inspiring your team to innovate and excel.

Results-Driven Execution: Focus on impactful outcomes, leveraging your strategic execution to enhance user engagement, expand our market share, and elevate customer satisfaction.

Championing AI and Personalization: Utilize AI-driven insights and personalization at the core of our product strategy, ensuring our rewards platform delivers hyper-personalized experiences that resonate with users and drive conversion.

Fostering a Growth Mindset: Promote a culture of continuous learning and experimentation, positioning Ascenda as a leader in fintech innovation.

Strategic Global Expansion: Navigate the complexities of the global market with adaptable strategies that meet regional needs while pursuing our global ambitions.

Empowering Teams: Mentor a world-class product management team, encouraging collaboration, creativity, and excellence across our global offices.

Data-Driven Decision Making: Employ deep market insights and analytics to inform product development, ensuring decisions are backed by a comprehensive understanding of user needs and market dynamics.

Collaborative Excellence: Engage with customers, partners, and internal teams to refine our offerings, ensuring our solutions not only meet but exceed market expectations.

An advanced degree holder in Business, Computer Science, or a related field, with an MBA as a strong plus.

Over 14 years of experience in product management, including significant leadership roles, ideally within the Analytics and Marketing platforms/SaaS products.

A proven track record in building compelling value propositions for customers via data insights and visualizations that tell a unique story.

A natural leader, leading through the frontlines, who has successfully built and nurtured high-performing product teams, fostering an environment of mentorship and innovation.

Analytical and strategic in problem-solving, with a history of making data-driven decisions.An exceptional communicator and collaborator, adept at working across diverse cultures and time zones.

Why Join Ascenda?

Ascenda offers the unique opportunity to lead in the fintech innovation space, shaping the future of rewards programs. You'll be part of an environment that prizes groundbreaking ideas and their execution. We provide unparalleled career growth opportunities in a supportive and dynamic environment, complemented by a competitive compensation package that recognizes your impact.

Ascenda is dedicated to diversity and inclusion, welcoming candidates from all backgrounds. Join us on our mission to make loyalty simple and rewarding for everyone, everywhere.

The salary for this position is competitive, and the salary range is available upon request. For more information, please contact us directly.

Ready to Drive Fintech Innovation With Premium Rewards? Apply now to become the Vice President of Product, Portals and Management at Ascenda. Together, we'll redefine what's possible in rewards programs.

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