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Safe Food Alliance
Sacramento, CA, United States
Job Type Full-time Description Safe Food Alliance is a 116-year-old diverse, privately held organization, with roots firmly planted in agriculture and food-related businesses. These endeavors have been around for centuries and will continue to be a vital part of the global economy. Our vision is to promote safer food through leadership, science,
Job Source: Safe Food AllianceConsolidated Communications
Roseville, CA, United States
Major Duties Classification: Exempt / Non-Bargaining Position may be located remote. #LI-Remote Consolidated Communications is rapidly deploying world-class fiber internet service across a 20-plus state service area. From our first connection over 125 years ago, Consolidated is dedicated to turning technology into solutions, connecting people, and
Job Source: Consolidated CommunicationsKimley-Horn
Sacramento, CA, United States
Overview Are you a data-driven Digital Marketing Strategist with a passion for crafting compelling narratives? Do you thrive in a results-oriented environment, developing innovative strategies to amplify brand voice, promote subject matter expertise (SME), and secure media attention? We're seeking a highly motivated and strategic Digital Marketing
Job Source: Kimley-HornGeneral Motors
Sacramento, CA, United States
Job Description Work Appropriately: This role is based remotely, but if you live within a 50-mile radius of Atlanta, Austin, Detroit, Warren, Pontiac, Milford or Mountain View, you are expected to report to that location three times a week, at minimum. The Team: GM is undergoing a major transformation to reach our vision of a world with zero cr
Job Source: General MotorsGeneral Motors
Sacramento, CA, United States
Job Description Work Appropriately: This role is based remotely, but if you live within a 50-mile radius of Atlanta, Austin, Detroit, Warren, Pontiac, Milford or Mountain View, you are expected to report to that location three times a week, at minimum. The Team: GM is undergoing a major transformation to reach our vision of a world with zero cr
Job Source: General MotorsSystem One
Sacramento, CA, United States
Digital Marketing Business Analyst Employment Type: Full Time Date Posted: 11/30/2023 Location: Remote Pay Range: Negotiable Job Number: JO-2311-2314 Primary Function The Business Analyst will serve as a support role for a Marketing Cloud Implementation project. Duties & Responsibilities Support the team in tracking tasks and key deliverab
Job Source: System OneCalifornia Institute for Behavioral Health Solutions
Sacramento, CA, United States
Are you ready to take your marketing career to the next level? If so, we are in search ofa passionate and talented Marketing Specialist, with a minimum of 2 years of experience, to be a part of our success story. If you are excited about working on innovative campaigns, collaborating with a team of industry experts, and making a real impact in the
Job Source: California Institute for Behavioral Health SolutionsAssociation of California School Administrators
Sacramento, CA, United States
The Marketing Specialist is responsible for the marketing of Association of California School Administrators (ACSA) membership and ACSA professional development events. This employee works in collaboration with the ACSA Member Services and Professional Learning Departments to develop, produce and execute marketing content and campaigns, as well a
Job Source: Association of California School AdministratorsSacramento, CA, United States
Description
Balanced Body is an energetic, environmentally sensitive company that is growing! Balanced Body leads the world in providing Pilates equipment and education.
The Digital Marketing Specialist is responsible for developing, overseeing and optimizing online traffic to maximize sales and increase brand awareness across multiple channels.
Essential Duties of position include:
Perform and execute all keyword research and create an SEO content plan to increase rankings of brand websites and video channels.
Perform analysis and create a plan to optimize product categories, product pages, videos and high value content across all website properties to improve product conversions.
Create, lead and execute a strategic plan to grow Balanced Body’s YouTube channel and improve all video KPIs.
Responsible for all On-page & Off-page SEO strategy and execution for all brand web properties.
Do SEO competitor analysis and use crawling tools to assist in ongoing technical analysis of websites and look for opportunities to improve SEO rankings.
Measure, report and analyze KPI performance across all digital channels and create & maintain digital marketing dashboards using GA4, Data Studio, Databox and other analytics tools.
Review and manage Google Search Console & Tag Manager and look for opportunities to optimize performance.
Partner with the Web Development team to create a split testing program to improve ecommerce conversions and the user experience.
Develop, execute and optimize social campaigns across multiple platforms to create engagement, increase brand awareness, loyalty and product sales.
Do keyword research, ad campaign creation and optimization of all paid search, social, display, retargeting and video campaigns across all ad platforms.
Work to improve key performance indicators of all ad campaigns (CPC, CTR, ROAS, View Rates, etc) through continuous campaign optimization and structured split testing.
Other duties as assigned.
Requirements
3-5 years of experience in digital marketing with hands-on experience in SEO, PPC and Social (across multiple platforms).
Strong track record in driving organic traffic growth using SEO best practices like keyword research, on- and off-page SEO tactics, and building backlinks.
Proven experience optimizing and growing YouTube Channels
Strategic and tactical experience growing social media accounts
Strong knowledge & experience in managing high performing ad campaigns for paid search, paid social, display, video and retargeting.
Google Ads Certification and Google Analytics Certification highly preferred.
Solid experience with Google Tools (GA4, GSC, GTM, GMC), Shopify Plus, WordPress and SEO tools like SEMRush and AHrefs
An analytical mindset and a very good understanding of business-savvy SEO and digital marketing KPIs.
Work Schedule:
This is a Monday to Friday position. The position is a hybrid position with onsite in Sacramento, CA 1-2 days per week.
The Company
https://www.pilates.com/BBAPP/V/company/craftsmanship.html
Balanced Body is the world's largest designer and manufacturer of Pilates equipment, as well as a provider of high-quality Pilates and other mind-body instructor training and continuing education. We currently do business in over 100 countries, with world-renowned customer service and a serious commitment to environmentally-friendly business practices. If you want to work with a company with a passion for changing lives in ways small and large, let us hear from you.
We offer competitive compensation and excellent benefits including:
Medical, Dental and Vision
401(k) plan & Match!
Life, AD&D and Long-Term Disability Insurance
Paid time off and Holidays
When submitting your resume please include salary requirements and ensure that your resume describes your previous experience.
Balanced Body is an equal opportunity employer dedicated to workforce diversity.
No Agency Calls!
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Digital Marketing Specialist jobs in Sacramento, CA, United States
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