Group Director, New Business/Growth

New York

Job Description Job Description WHO WE ARE

Crossmedia is the global media independent. We're committed to doing media and business the right way, guided by the principles of TRUST, REASON and the pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full service media planning & buying agencies in the nation. Together with our network partners in Germany and the UK, we are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul.

We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And, we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to everything and have one of the leading analytics groups in the industry committed to uncovering data insights to drive solutions. The pursuit of HAPPINESS matters to us. Big time. We invest in each colleague's professional & personal wellbeing and growth. It's why we have countless initiatives, clubs & cultural events dedicated to our people and why we've been the top ranked media agency named to Ad Age's Best Places to Work for the past five years in a row.

In the US, we have offices in New York and Philadelphia and team members across 30+ states. Our client roster includes US Bank, White Castle, NASCAR, Tommy Hilfiger, Planet Fitness, Newell Brands, American Cancer, Invesco, Illva Saronno, Lightbox, and more.

YOUR ROLE

The Growth Director is responsible for driving active pitches, managing every moving part from start to finish, in partnership with the Pitch Lead and the CGO.

Essential Functions:

Lead the development of RFPs/RFIs and Creds decks to ensure we are positioning Crossmedia as the agency best suited to answer the client's brief: We customize our responses each time, and we learn along the way what works and what doesn't to inform future responses. Beyond prose, case studies and the submission should be packaged and delivered in a premium way, every time.

Works within the RFI/RFP process developed by the CGO

The Director will have input in casting and is responsible for helping to harmonize the core team from day 1. This ensures talent assigned to the pitches can do their best work.

Responsible for ensuring the pitch team is well grounded in the pitch process / client ask including outlining a pitch plan to win from the onset, assigning roles and responsibilities collecting background information and partner information sharing when needed, setting up a centralized pitch Teams site, driving expectations for senior-level reviews, accurate timelines, and daily pitch updates.

Specific to pitch meetings, the director will: Advise on how we build the chemistry meeting, including the storyline.

Establish and support great chemistry across the core team.

Establish clear roles for everyone to shine and participate in the client meetings.

Ensure the pitch team is listening to feedback and incorporating back into the process.

Adhering to schedules

Allow ample time for rehearsals.

Ensure issues are escalated early so they can be resolved.

Ensure management is always up to date on all relevant pitch issues.

Beyond meetings, the director will also be responsible for overseeing a team that conducts day-to-day activities including backgrounders, upkeep of key tools like Salesforce, and other tasks as assigned.

Deep understanding of what brands and clients want, what they are asking for, and where the market is headed to ensure our positioning and offering is best-in-class (e.g. agency trends, new models and ensuring we are positioned in new business for success against our competitors).

Lead proposals / SOW development internally, in partnership with operations and finance.

Manages the day-to-day Growth team, ensuring team is running the pitch process to agency expectations, team is achieving designated tasks on a daily basis, team is tracking towards long term department goals, team members are clear on personal growth goals and tracking towards them.

Requirements:

10+ years of experience, with a new business/growth focus

Ad agency experience

Strong communication skills and strong project management; To drive a process that nurtures creativity and integration.

Strong writing ability and interest in building compelling narratives that set the agency apart.

Ability to completely immerse a team in a category – and encouraging the pitch team to do the same in order to show up authentically.

Ability to run an open and transparent process that allows the best minds in, to build the story and for ideas to flow.

Make the pitch team accountable to each other and to the story/solution we are solving.

Ability to take feedback and adapt.

A relentless mindset of excellence in all things.

Salary range in 150-170k, commensurate with experience. Compensation is determined on the skills, qualifications,, tenure in the industry and experience of the applicant along with the requirements of the position.

CROSSMEDIA BENEFITS

Our principles of Trust, Reason, and the Pursuit of Happiness are brought to life through benefits that recognize and support the diversity and physical, emotional, and professional well-being of our people, including:

Work from anywhere flexibility including hybrid/remote office options to empower you to work your way

Open PTO policy and paid sabbaticals at significant milestone anniversaries

Fully-funded healthcare options and agency-wide physical & mental health support

401(k) with company match, student loan relief program and financial counseling support

Generous paid parental leave policy

Life milestone recognition & support

The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)

Cell phone/tech reimbursement

Student Loan payment plan

Tuition reimbursement

And burgers – lots and lots of burgers

COMMITMENT TO DIVERSITY AND INCLUSION

Diversity is in our DNA. As a minority-owned company, our commitment to an inclusive environment has long been embedded into agency practices and at every level. Almost one third of senior leadership identifies as a person of color and over half of our executive leadership are women. We have active mentoring & internship programs that create opportunities for underrepresented groups. Internal agency programming is anchored by XMEquity365, a permanent, year-round initiative fostering acknowledgement and support of marginalized communities within five pillars – Excellence, Voices, Education, Giving & Representation.

Crossmedia is committed to providing equal employment opportunities and creating a diverse and inclusive company culture and that does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other basis prohibited by applicable federal, state, or local law.

All job requirements are subject to possible revision to reflect changes in the position requirements, business necessities and/or to reasonably accommodate individuals with disabilities. Essential and other job functions are subject to modification. This job description in no way states or implies that these are the only duties to which will be required in this position. Employees will be required to follow other job-related duties as requested by their supervisor/manager (within guidelines and compliance with Federal and State Laws).

Continued employment remains on an "at-will" basis." Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions in compliance with the American with Disabilities Act of 1990.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job:

Prolonged periods of sitting at a desk and working on a computer. Must be able to remain in a stationary position 50% of the time.

Ability to stand, bend, and reach

Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer.

The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations.

The ability to observe details at close range (within a few feet of the observer).

In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Crossmedia, please email [email protected] .