Marketing Manager

Dallas, TX, United States

We Care. We Deliver. Our purpose is to create communities our residents are proud to call home. We currently own or manage over 70,000 units in North America and continue to grow.

B e ll Partners , https://bellpartnersinc.com/overview/a national leader in multi-family housing, our mission is to be the apartment company of choice by creating value and honoring commitments to our residents, partners, and associates.

The Marketing Manager is the client facing point of contact representing the entire range of company marketing products and services to our assigned portfolio of properties. This person is responsible for managing and executing the day-to-day marketing responsibilities, and ensuring assigned clients' needs and expectations are met in a way that represents the company and provides a positive client experience. The Marketing Manager is responsible for driving maximum lead generation and interest in the property through proactive recommendations, alignment with ownership and operations, and optimizing performance with an ongoing lens of fiscal responsibility. This person must establish productive, professional relationships with key personnel in assigned client accounts, within the Bell Partners, Inc. organization, industry vendors, ownership groups and their stakeholders.

This position reports to the Regional Marketing Manager.

Essential Functions and Responsibilities

Strong knowledge of property portfolio including objectives, goals, features, amenities, demographics, neighborhood, comps, etc.

Responsible for a deep understanding of ownership profiles within their portfolio of properties to help drive business decisions and management of the account.

Recommend and oversee the execution of long-term and short-term goals with timelines, benchmarks and KPIs using data to drive decision making and recommendations.

Ensure the health and accuracy of data and information flowing into the reporting dashboards utilized by operations.

Serve as the lead to execute the plan as defined by the Regional Marketing Manager

Manage and carry out the day-to-day responsibilities of their portfolio of properties.

Support the Marketing Manager, Lease-ups with strategy, execution and stabilization of properties as they transfer into the marketing account management area of responsibility.

Nimble ability and marketing acumen to understand how to navigate moving a property from a volatile asset to stabilized asset.

Build trust and long-term relationships with internal and external clients and industry partners.

Collaborate with operations in building viable marketing budgets through recommendations that align with the ownerships vision but also supports a successful marketing program.

Confidence in presenting recommendations, ideas and strategies to operations and ownership in a way that illustrates pros, cons, risk, and reward.

Provide management of property marketing budget to ensure spend is on target and optimized.

Provide clear, comprehensive, and relevant communications to all stakeholders on a regular basis.

Ability to high-level analyze marketing data, produce executive reports based on the data and support within internal marketing team, and present reports on account progress, goals, and quarterly initiatives to share with internal and external stakeholders

Pull information as requested to support with new business development.

Ability to collect large volume of information from multiple sources and develop a consolidated, strategic recommendation.

The ability to present various MarTech requirements, integrations, costs, timelines to implement, etc.

Ability to make timely updates and triage urgent support needs for websites, ORM, call tree, advertising, etc.

All other responsibilities as assigned.

Knowledge, Skills & Abilities

Three to five years of experience in Marketing-related role in account management, client management, marketing agency, and/or portfolio management

Experience with agile project management approach and confidence in leading projects

Able to analyze problems and strategize for better solutions

Understanding customer lifecycle and marketing

Business maturity and acumen

Able to multitask, prioritize, and manage time efficiently

Organized and able to create multiple timelines, budgets, and schedules

Experience and comfort in managing persuasive conversations

Excellent verbal and written communication skills

Multi-family industry experience is required, particularly with marketing technology innovations

Can demonstrate a positive attitude and eagerness to tackle the job and has a collaborative approach to working with others

Requirements These are physical and mental requirements of the position as it is typically performed. Inability to meet one or more of these physical or mental requirements will not automatically disqualify a candidate or employee from the position. Upon request for a reasonable accommodation, the Company may be able to adjust or excuse one or more of these requirements, depending on the requirement, the essential functions to which it relates, and the proposed accommodation.

Physical Requirements: See; View CRT Screen; Color Perception; Hearing/Listening; Clear Speech; Manual Dexterity; Walk; Bend; Reach; Lifting - 20 Pounds; Sit Stand.

Mental/Reasoning Requirements: Reading-Complex; Writing- Complex ; Clerical; Basic Math Skills; Analysis/Comprehension Judgment/Decision Making

Work Environment: Shift work; Works Alone; Works with Others; Verbal Contact with Others; Face to Face Contact; Electrical Equipment;

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and/or skills required for this position.

Compensation Range

Annual Salary: $85,000.00 - $95,000.00 Incentive compensation opportunities are available and are performance based.

Bell Partners, Inc. (“BPI” or the “Company”) is an equal employment opportunity employer. BPI’s policy is not to discriminate against any applicant or employee based on race, color, sex, religion, national origin, age, disability, pregnancy, military/veteran status, marital status, genetic information, gender identity, sexual orientation or any other basis protected by applicable federal, state, or local laws. BPI also prohibits harassment of applicants or employees based on any of these protected categories. It is BPI’s policy to comply with all applicable state and federal laws respecting consideration of unemployment status in making hiring decisions.

Note to Applicants: Smoking is prohibited in all indoor areas of Bell Partners Inc. unless designated smoking areas have been established by a particular location in accordance with applicable state and local law.

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