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EAG Services, Inc
Houston, TX, United States
EAG is currently seeking a Marketing Specialist. ABOUT EAG: EAG is a dynamic and growing Consulting, IT, and Back Office Outsourcing firm focused on driving customer success. As an EAG team member, you will leverage your customer service, management, and oil and gas industry experience while driving continuous value both for your clients and EAG. G
Job Source: EAG Services, IncMosaec
Houston, TX, United States
Houston, TX, United States,, Special Instructions to Applicants: All interested applicants must attach a cover letter and a resume in the Supporting Documents section of the application in a PDF format. Please note that the applicant tracking system does not convert attachments in Word format successfully. Position Summary: The Susanne M. Glassco
Job Source: MosaecHome Depot
Houston, TX, United States
Position Purpose: The Marketing Specialist supports the delivery of strategic, revenue-driving initiatives and is a point-of-contact for internal and external stakeholders. The Marketing Specialist will provide reporting and analysis, manage projects, develop briefs and work on special projects in order to drive revenue. Key Responsibilities: 2
Job Source: Home DepotRice University
Houston, TX, United States
Job Description Special Instructions to Applicants: All interested applicants must attach a cover letter and a resume in the Supporting Documents section of the application in a PDF format. Please note that the applicant tracking system does not convert attachments in Word format successfully. Position Summary: The Susanne M. Glasscock School o
Job Source: Rice UniversityLandry's Corporate Office
Houston, TX, United States
Overview: Marketing Specialist Assist and support the day-to-day marketing needs of the Marketing Department. Responsibilities: Fielding sales calls Keeping track of billings and expenditures Opening work orders and trafficking jobs Researching opportunities and proposals Assisting the Brand Manager in facilitating the production of promotional m
Job Source: Landry's Corporate OfficeMid-Coast Electric Supply, Inc.
Houston, TX, United States
Wednesday, June 5, 2024 Join the company that helps make American manufacturing possible. You’ll work alongside essential industries such as oil and gas, food, beverage, aerospace, and automotive, while becoming an employee owner through our Employee Stock Ownership Plan (ESOP). As an employee of The Reynolds Company, not only do you help the compa
Job Source: Mid-Coast Electric Supply, Inc.MCA Communications, Inc.
Houston
Job Description Job Description Salary: Established in 1983, MCA Communications is a Design-Build Technology Integrator specializing in network cabling infrastructure, audio visual installations, wireless solutions, and security solutions for schools, hospitals, corporate buildings, and industrial facilities. MCA holds a place as an SCN Top 50 Sys
Job Source: MCA Communications, Inc.FYZICAL Therapy and Balance Centers
Houston
Job Description Job Description FYZICAL Therapy & Balance Centers is seeking a full-time Marketing Specialist to join our team in our Houston, TX, location. The Marketing Specialist works closely with our clinical team in the activation of local marketing efforts and execution of the long-term marketing strategy. In addition to the functions belo
Job Source: FYZICAL Therapy and Balance CentersHouston, TX, United States
Join FinOptimal, an emerging star in the fintech space at an exciting point in our trajectory. Originally established as an accounting firm, FinOptimal released proprietary accounting apps for QuickBooks in 2023, surprising and delighting the accounting world with the game changing automation that originally made us successful.
Product reactions range from “holy sh*t, it’s that simple?” to “I cried when I turned it on, then cried again. My life has changed forever!”
And yes, those are real reactions.
WHAT YOU’LL DO:
Your goal as Marketing Specialist is to help us bolster our digital marketing efforts and expand on the positive brand awareness and supportive user base established.
You'll work creatively with sales, engineering and outsourced marketing partners to manage and optimize our marketing infrastructure across various digital platforms and develop and execute ad campaigns and marketing strategies.
You’ll report to the Director of Growth and Product, and you’ll be FinOptimal’s third full-time growth and product focused contributor. Title and compensation are flexible and will be commensurate with prior experience.
Ad Campaign Management: Help us run campaigns with creative that isn’t boring
Set up and manage paid advertising campaigns on LinkedIn, our primary focus area, and expand to platforms such as, Meta, X, YouTube, and Google, utilizing SEM techniques to enhance visibility and conversions.
Implement tracking parameters, UTMs, and conduct A/B testing to refine campaigns and improve effectiveness.
Manage and allocate budgets for campaign spending, maintaining an analytical approach to maximize ROI.
In-app Marketing: Help us make our app our best sales person
Collaborate with sales and engineering to identify key data points from our applications, using these insights to develop and implement targeted marketing triggers, including in-app notifications, emails, etc.
CRM : Help us keep track of the smart accountants who are using or want to to use our apps
Management of HubSpot platform, like customizing workflows, data architecture, and integrating third-party tools.
Leverage CRM data to support personalized marketing efforts and align closely with sales strategies.
Website Management: Help make our website and landing pages look good
Oversee and adjust our Webflow site, creating new pages as needed.
Use advanced analytics and data visualization tools to drive data-driven decisions and suggest strategic changes to our websites.
Content (Written, Visual, and Video): Help us build on our content game
Experience and interest in creating visually appealing compelling content and marketing assets, including graphic design with tools like Canva or Adobe.
Experience with SEO strategy, with tools like SEMrush and Zimmwriter to analyze and optimize our digital presence.
Outbound Email Campaigns: Send outbound emails that people don’t get angry at
Designing outbound email campaigns, utilizing prospecting software like Apollo, ZoomInfo, and Clay
Experience incorporating A/B testing and conversion rate optimization (CRO) strategies to enhance performance
MUST HAVE:
4 - 7 years of experience in B2B digital marketing operations with strengths in paid advertising and SEO
Experience implementing and running successful marketing campaigns without a reliance on huge paid advertising budgets
Desire to work in a fast-paced start-up environment
Self-start, with an ability to work independently and manage upwards
Analytical mindset with an appreciate for data hygiene
GREAT TO HAVE:
Understanding of accounting and finance concepts
Experience marketing or selling other fintech apps
Desire to think outside the box, try new things, and take risks
A sharp eye and obsessive attention to detail
Interest in social media trends, with an appreciation for sh*t posting and offbeat content being a huge plus
Participation in the equity program to share in the company's success.
Fully covered medical, dental, and vision insurance.
Unlimited paid time off for a healthy work-life balance.
Opportunity to define your future role within the company and expand into areas where you excel.
ABOUT FINOPTIMAL
FinOptimal began in 2015 as a side-hustle of a CFO and Controller who despised manual accounting work. FinOptimal raised venture capital in late 2021 to expand our accounting and technology offerings, and in 2023 launched our flagship app Accruer. We’ve since launched our second app, Booker, and are on the verge of launching our 3rd in Q2 2024 with many more to follow.
We have offices in Brooklyn, NY and Houston, TX.
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Email Alert for Marketing Specialist jobs in Houston, TX, United States
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