Director of Marketing & Sales - Development

Chicago, IL, United States

Direct community oversight for any Life Plan greenfield or significant expansion project whether intent is to manage or consult. Handoff to divisional SLMS regional or owner/operator occurs after a mutually agreeable occupancy threshold is achieved.

Experience is Everything;

At LCS, experience is everything. We provide you the opportunity to use your talents in a progressive, growing organization that makes a positive difference in the lives of the seniors we serve. If you are seeking an organization that gives back, you’ll love working here. Our principles and hospitality promises define our company culture. LCS employees can be found participating in volunteer activities, getting involved in our committees or collaborating with team members in our innovative work space. You’ll find several opportunities to grow as a professional, serve the community, and enhance the lives of the seniors.

The Role:

Direct engagement with development client on sales and marketing planning and performance management.

Direct marketing and sales oversight of select Investments Life Plan communities.

Works with LCS marketing or third-party client on agency selection and marketing program management for assigned communities.

Work with LCS Corp Marketing, new business development and LCSD where requested and aligned client proposals, presentations, and campaigns.

Participate in internal new business meetings and select client presentations with LCSD and or LCS new business development.

Assist LCSD and LCS National Marketing and Chief Sales Officer to develop consistency in LCSD as well as project specific marketing collateral and marketing programs.

When possible and available, work with LCSD and SLMS senior leadership during strategic and master planning process.

Participate with LCSD / LCS new business development / LCS RE in discussions related to Market Viability Ratings, Market Assessments, Value Analysis, Focus Groups, and if applicable, site selection.

Work with LCSD, Ops management and FPA on marketing budget development, setting pricing, sales and occupancy schedules and assumptions.

Collaborate with LCSD in streamlining resident selections and move in processes.

Collaborate with Senior Regional Marketing and Sales Development Director regarding any updates to the Marketing Playbook.

Develop and educate current SLMS Regionals as needed in expansion sales processes.

Collaborate with senior sales and marketing leaders as well as corporate resources to establish KPI’s geared towards development as well as evolve Salesforce to meet the needs of development communities.

Lead teams in preparation for priority sales, conversion sales through appropriate planning for collateral, agreements, event planning and training of onsite sales resources.

Establishes standards for sales office design and set up.

Work with each team to establish appropriate referral and resident retention programs.

Educate teams on all sales systems and reporting requirements to support SalesFIRST culture and results.

Provides input to appropriate corporate department on consistent development budget processes, expense management, proforma and fill up schedules.

Ensures that LCS sales best practices are implemented at assigned communities. Experience:

7+ years of entrance fee senior living multi-site management

Greenfield / blue sky entrance fee community experience required.

Bachelor’s degree required Why LCS?

Industry leader. The Nation’s third-largest senior living operator, ranked number one in customer satisfaction among senior living communities.

Inclusive and collaborative culture. We’re dedicated to diversity, equity, and inclusion and have an engaged Diversity and Inclusion Council focused on creating awareness and educating employees on inclusivity. In addition, LCS creates a collaborative culture that provides an exceptional experience for every employee.

Top Workplace USA: LCS has earned the 2021 Top Workplaces USA award and is recognized for our strong company culture and engaged workforce. In addition, LCS earned ten culture excellence awards in areas such as DE&I practices, top managers, professional development and clued-in leaders, to name a few.

Top Workplace Iowa: LCS employees truly believe we are an employer choice. This recognition, for 4 years running, is in large part due to the culture of excellence that our employees help deliver every single day.

Competitive pay, great benefits and vacation time. We are an equal opportunity employer with benefits including medical, dental, life insurance, disability, 401(k) with company match and paid parental leave.

Charity and community involvement. We are recognized as a national team for the Alzheimer’s Association and consistently a top contributor to United Way. We also support our employee’s individual community contributions and provide opportunities to get involved at our corporate locations and in our communities.

Outstanding advancement opportunities. LCS is growing and we think you should too. Our company growth allows for internal growth opportunities across all of our business lines.

Ongoing career development. Onsite education opportunities, education assistance, and continuing education credits allow LCS employees to keep their knowledge of current industry changes relevant.

LCS creates living experiences that enhance the lives of seniors. You’ll see this commitment in our people. They’re talented, dedicated professionals who truly care about residents, with each conducting his or her work with integrity, honesty and transparency according to the principles of LCS. We strive to help every community succeed—strengthening available resources, establishing proven practices that lead to long-term growth and creating lasting value for those living in, working for and affiliated with the community. Check us out on our website: www.lcsnet.com

Travel Frequency: 50-75%

Estimated Salary Range: $150,000 - $170,000

The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience, and other relevant factors.

A POST-OFFER BACKGROUND CHECK, INCLUDING REFERENCES, IS REQUIRED

LCS IS AN EQUAL OPPORTUNITY EMPLOYER

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