Account Executive

Denver, CO, United States

Summary

Account Executives are responsible for the sales and development of advertising campaigns for events, businesses and organizations. This role is responsible for identifying the right advertising opportunities around The Denver Post’s print and digital product suite including the Programmatic product suite in addition to our offerings in Search, Email and Social; understanding the potential within a defined territory or target category; increasing customer lifetime value; and to strategically build out a prospect pipeline through independent prospecting methods.

This role is responsible for new business acquisition, in addition to current client retention and upsells. We offer a robust print and digital suite of products and services to meet client’s full funnel marketing objectives. Every client is different and we don’t believe in a cookie-cutter approach to their advertising needs.

This is a work from home position, must reside in the Denver, CO area.

What You Will Do

Work independently, making sound business decisions related to achieving revenue goals while communicating with their Director each day to discuss strategy and other key issues

Strategically prospect for new accounts, conducts needs assessments to determine customer needs, generates ideas and proposals, presents recommendations, closes the sale and sets client expectations

Own the entire sales and retention cycle for each campaign working in conjunction with the assigned digital strategist, client services, and the ad operations team

Meet with individual clients at appropriate frequencies (monthly, quarterly, etc.) to review campaign process, budgets and create new strategies

Complete post-sale paperwork, including detailed insertion order instructions, which requires a strong command of their product and basic internet techniques

Monitors other media to identify opportunities to increase market share and attend local or category business events for networking opportunities. Stays up-to-date with industry trends and developments

What You Will Bring

Ability to excel in a highly competitive environment and adaptability to a rapidly evolving media landscape

Professional, outgoing and friendly and able to adapt sales techniques and presentations

Analytical skills required for work on data-driven summary reports on campaign performance

High digital sales acumen and media industry knowledge

Strong negotiation and accurate forecasting skills

Proficient at personal goal setting and demonstrates a drive to succeed goals required

High school diploma or equivalent, Bachelor's degree preferred

Background in consultative sales, new business acquisition, diagnosing client needs, presentations, objections, closing, time management, client retention and problem-solving

Proven track record of success in online media sales, direct experience with selling ad serving, rich media, email, online media or technology

Applicable sales experience in SEM Sales with proficiency in the concepts and methodology of SEM campaign execution. Programmatic RTB sales with proficiency in the concepts and methodology of RTB/Programmatic campaign execution and can develop and articulate strategies around a custom campaign

Who We Are

MediaNews Group (MNG) was established in 1985 and has over 4,000 employees nationwide including subsidiaries and other corporate affiliates. There are more than 100 different brands within our portfolio. In addition to our print products, we are a client-centric digital organization that brings scale, precision, and sophistication to digital marketing. Leveraging the belief that people matter as much as technology, our suite of products, including Adtaxi, helps advertisers solve complex marketing challenges with custom, performance-driven solutions. Readers turn to us for all the news and information that matters to them nationwide. Adtaxi is an exclusive program with the ability to reach 196M or 95% of the U.S. wired population that was established in 2010. Learn more at www.medianewsgroup.com.

Through a rich history of innovation, engagement and results, Denver Post Media continues to offer trusted guidance to our advertising partners across Colorado and beyond.

With an unmatched portfolio of marketing solutions, we have the resources to offer a full suite of comprehensive, multimedia options all under one roof. In tandem with Adtaxi, we are 2022 Google Premier Partners, Microsoft Advertising Select Partners and Meta Business Partners.

We are the winners of the 2021 Digital Innovation Award (awarded through the LMC) and 2021 award for Best Use of Programmatic in a Marketing Campaign (awarded through the AdExchanger Awards).

Beyond all of that, we’re here to do the right thing for our clients, give back to the community around us and have some fun in the process.

The hourly wage is $24.04. This position is eligible for incentive compensation, commission compensation, cell phone and mileage reimbursement). Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. In addition to your salary, MediaNews Group offers a comprehensive benefits package, incentive and recognition program, and 401K plan.

100% remote work! If we have an office near you and you want to go to an

office, you can but we won’t make you!

Sweat it out in our two, yes two, onsite gyms in our corporate office building in Denver.

Employee Benefit options include: Medical, dental, vision, basic and supplemental life insurance, short and long-term disability, employee assistance program, health savings account, dependent care FSA & Commuter and wellness resources/support.

Time Off and all major holidays paid.

“Built In Best Places to Work 2023 Winner”

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